seo acronym
Posted in seo on October 31st, 2005 by adminseo acronym
SEO and LSI: How to use latent semantic indexing
People worry when they hear about terms such as SEO and LSI, and when trying to find out how to use latent semantic indexing, which are even more worried when they get conflicting messages. On the one hand some say that LSI does not exist and therefore can not be used, while others, on the contrary, the state that is critical to the success of your website with search engines.
We all know what that people are as a team, how they try to do all the acronyms. LSI is one of them, though not what might be called an acronym. LSI does not exist, but not in the how Google would have us believe, not in any way you can use to make your website 'LSI compliant'. No person who claims they can do that simply playing Google's trick and using big names for what is a very simple thing to do.
LSI or LSA?
Without going into any detail as to the basis mathematics of the LSA, which can be used and is used to determine the relevance of a passage of text to any given issue, based on a key word or words Search the word. LSA was, of course, patented by a group of people in 1988, although the foundations were known before this. LSI is nothing more than the use of the LSA in the indexing and retrieval of information. This is therefore a concept, and you can not make a "concept compatible with the web page.
However, it's all semantics (ha, ha!) and the meat of this article is not to knock holes in the way the terms LSA and LSI are being misused by the SEO experts, but to report on how you can make your website more likely to be considered relevant to the primary keyword for which you want your page indexed. This is very simple and does not warrant all the books now being offered on the subject.
The development of Adsense
Latent semantic analysis is mainly used by Google to detect spam in connection with excessive repetition of keywords in order to trick the search engines provide A list of high for that keyword. There was a time when intelligent people might actually do this by simply writing a sense of staff turnover and thesaurus a keyword that could multiply inserted through software. Thousands of pages could be generated in minutes, each specialized in one word different key. Some were making thousands of dollars every day from Adsense by this method.
In fact, the principles of the LSA to determine the content web pages were used by a small company called Oingo changed its name to Applied Semantics who developed a search system to determine the relevance of page content for specific ad placement. They called this Adsense. This company in turn was bought by Google in April 2003 and Adsense used to replace its own system which is in development. Adsense, then, there has been developed by Google, but have bought for them.
BigDaddy and Analysis of string
The principles are also used to determine the relevance of the text of a page for specific search terms and used in web indexing algorithm called BigBaddy, used by Googlebot to index your web pages. BigDaddy appears to see the linkages and relevance as the two among many other major factors that determine their position in the index list of specific search for any term used by a customer of Google.
Back to spam. The content of your website is now analyzed by the mathematical statistical analysis tool known as LSA / LSI and indexed according to the meaning of words in the text. That goes beyond the check for excessive use of specific words, and not just for its indexes Keywords said. LSA informs Google that the true meaning of its text, and you can not hide this by repetitions of a single passphrase. LSI Call it because that is what Google calls. Scans LSI strings in the text and compares them to a large database of words, meanings of which have been defined.
The same words – different meanings
LSI is used to determine the true meaning of homonyms, and polysemes heteronyms. Homonyms are written and pronounced the same, but have meanings different blocking, with three meanings. A heteronym is a word that you type the same as another but with a different pronunciation and meaning, such as lead: a metal or be in front. Polysemes words are spelled the same, and from the same root, but used differently, like a mole – a burrowing animal, or a mole – a spy deliberately placed in an organization. Both spots have the same root, but the words are used in different contexts. LSI or LSA can be used to determine the difference through analysis of the other words in the text.
If your page is written around the keyword blocking (the usual example of a homonym), without any decent content the reader would find it difficult to tell what kind of blocks you're writing. The LSA algorithm would be looking for words such as channels, keys or fur to tell the difference and know where to list.
All you need do is look up thesaurus.com, then use a lot of alternative vocabulary in content that explains its meaning precisely. You can also use the tilde (~) in a Google search for your keyword. While Google does not stand out synonyms precisely correct, will give an indication of what is referred to as equivalent vocabulary. If you do it with "locks" all you get are "blocking" and "locks" and all are security locks. Interestingly, when you do it with 'canal locks', Google will also highlight 'restricted'. This indicates that if the issue is of canal locks, using the word 'restricted' will be your advantage.
Semantics and vocabulary
Taking into account that the main purpose BigDaddy LSI component is the detection of keyword spamming, and to determine why the search term the page must be indexed, then it should be obvious that the context of an action vocabulary reveal the semantics of the page. Semantics is nothing more than the meaning the words you are using, and where keywords can have more than one meaning, you have to make the meaning clear through the use of related text. Nothing more than that.
If you write naturally like you would if you were talking to someone, and trying to explain his subject, he will not have any problem with the LSI algorithm. No need to use an SEO expert, as they are not necessarily qualified in their knowledge and use of language. A thesaurus will do the job fine.
Keyword Density is not what it was
Do not overuse your keyword, and the old adage that you must be between 1% and 3% the density of words in your page no longer applies. Use it often enough to underscore its importance, which means that the page title, as the heading in H1 tags, and the first 100 characters and in the last paragraph. Google will check the four of them, and consider any word that is there, except fillers and stop words, to be important. You can reuse every 300 words or less, and that is enough.
SEO LSI, and are not related, since the term LSI is used in the wrong context here. However, in the way it is used, if you use good vocabulary, contextually relevant to your keywords, then also to use good SEO. Using latent semantic indexing correctly is irrelevant in pure terminology, since you can not use it on your website. Google can use in your algorithm, you must make your vocabulary as understandable as possible through simple words that express the meaning of the text.
About the Author
Pete has his own theories of the way that SEO and LSA can be used to improve your web page listing positions, and more information is available on his website
SEOcious
and his blog
SEOscopy
where you will find how to use these concepts to their maximum effect.
